BusinessEconomicsConsumer Behavior
The Upside of Irrationality The Unexpected Benefits of Defying Logic at Work and at Home
by Dan Ariely
- Publisher
- HarperCollins Publishers
- Pages
- 352
- Language
- English
- Published
- 2011
Overview
Behavioral economist and New York Times bestselling author of Predictably Irrational Dan Ariely returns to offer a much-needed take on the irrational decisions that influence our dating lives, our workplace experiences, and our general behaviour, up close and personal.
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