Perspectives on Public Relations Historiography and Historical Theorization
BusinessEconomicsMarketing

Perspectives on Public Relations Historiography and Historical Theorization

by Tom Watson

Publisher
Springer Nature
Pages
117
Language
English
Published
2015

Overview

The National Perspectives on the Development of Public Relations: Other Voices series is the first to offer an authentic world-wide view of the history of public relations. It will feature six books, five of which will cover continental and regional groups. This last book in the series focuses on historiographical and theoretical approaches.

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